We are considering a significant shift in our approach but are of course worried of the reaction of our users and hence we are seeking feedback before making any big changes. The basic idea is:
- Raise more “walls” so that the user will likely hit one much earlier. We still want the users to be able to try the tools until they are 100% satisfied with them before paying, but not to the point where it may start to feel like the tools should always be free.
- “sprinkle” the free version with a bit of “annoying” seasoning – right now the user experience with the free lite edition of the tools is exactly the same as that of the paid edition. A bit of annoyance may provide an added incentive for the user purchase a license.
We are currently experimenting with our Script Executor – what we did there is fairly subtle, it does not interrupt the flow and we don’t think it is annoying but we will see what the users think.
Tell us what you think – any comments / suggestions would be greatly appreciated and will be rewarded with a free 6 months Silver Subscription (only if you send your comments/suggestions before June 8, 2015). Either post your comments here or email us at firstname.lastname@example.org.